My-Days Elthy
Scope & Press
Website Design Packaging Art Direction Campaign Design Photo Editing
Credits:
Project initiator – Tony Cheng
Visual Story Planning – Lu Chen
Graphic Design Execution – Yutong Hu
General Engineering Design – Yiling Zhao
https://my-days.framer.ai/
https://www.instagram.com/my_days_co/
Summary
The core concept of My Days is "An Adult's Playground." Elthy is one of product line under My Days.
My responsibilities encompass Design Execution, including Packaging Design, Social Media Visuals, Campaign design and Website Design.
Starting from the concepts of "Playful" and "Curiosity," the strategy is to consider how packaging design can attract users and achieve a perfect balance between Curiosity and Elegance.
Experimental spirit lets good things happen.